
Retal Residence · Pink October Awareness Day
A Pink October awareness corner at Retal Residence
Watch the videoThe story
We joined Almana Hospital with our own booth for a breast cancer awareness day held at Retal Residence. We set up the whole corner: our hospitality cart dressed in pink under a lit arch, a fingerprint board where every visitor left a mark, and cards and gifts written to reassure rather than alarm, with the Almana team present at the corner for the medical side. Visitors to Retal Residence came by with their families
With Almana Hospital · at Retal Residence

What we delivered

Concept and identity
The corner idea and the visitor path from the welcome to the fingerprint to the gift, in one pink identity carrying both logos

The message
Roll-up and stickers reading early detection saves lives, phrased to reassure, in the tone of Saudi health campaigns

The Pink October standee
A pink floral standee carrying the Almana and Assas Gulf logos, beside the national flag

Cards and gifts
A card for women, a card for men and a keychain card for children, each with a pink ribbon pin and a rose

The support board
A board where each visitor adds a fingerprint to be part of the awareness
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